social media

Meta officially launched its AI agent 'Muse' this week using the @Muse handle on Instagram and X — the same usernames the rock band Muse used for years before quietly switching to @museband earlier this summer. Meta has not explained how the handle changes occurred.

Meta launched AI Mode on Facebook, a search feature that uses Meta AI to generate answers from public posts, Groups, and Reels instead of displaying traditional search results. The feature allows users to ask questions in plain language and receive synthesized responses based on platform discussions.

Google is adding an 'Expert Advice' section to AI Overviews and AI Mode that will display quotes from Reddit, forums, and social media above links to sources. The update also adds creator attribution showing usernames and community names, and will recommend in-depth articles at the end of AI responses.

X has launched Grok-powered Custom Timelines for Premium subscribers on iOS, offering over 75 AI-curated topic feeds that can be pinned to the home tab. The feature uses xAI's Grok to analyze and label posts by topic rather than relying on keywords or hashtags, and arrives alongside the shutdown of X Communities.