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October 1, 2026
research

Tavus says 48% of testers mistook its Griffin video AI for a real person on a one-minute call

Tavus has introduced Griffin, which it calls the first 'Human Interaction Model' for real-time face-to-face video conversation. In a Tavus study, 48% of participants believed Griffin was a real person after a one-minute call, versus a 2% maximum for earlier systems. A limited research preview, Griffin-Lite, is open only to select testers.