product updateElevenLabs

ElevenLabs launches ElevenAgents Campaign Manager to run outbound contacts to a defined outcome

TL;DR

ElevenLabs has made ElevenAgents Campaign Manager available now. Given a contact list and a target outcome such as a qualified lead or confirmed appointment, it follows up with each contact over time and carries context between interactions. It works over phone calls, WhatsApp voice and WhatsApp messaging, with email and SMS coming soon.

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ElevenLabs has launched ElevenAgents Campaign Manager, a tool that runs outbound contact campaigns to a defined outcome. It is available now to ElevenAgents users under Campaigns in the Agents sidebar.

You supply contacts and an outcome, such as a qualified lead or confirmed appointment. ElevenLabs says the system then runs the campaign, following up with each contact over time and carrying context from previous interactions into each call.

How it works

The agent calls contacts during the hours the team has set. Depending on whether a call is answered or goes to voicemail, it may retry later, book a time the person asked for, or move to another number or a different person on the account. It stops once the outcome is reached or a customer asks to stop.

ElevenLabs gives the example of a telco renewal campaign: the agent gets no answer on a Tuesday afternoon and schedules a retry inside the calling window. On the second attempt, the subscriber says her daughter manages the family plan, so the agent confirms the daughter is on the account, calls her and walks her through the renewal.

Controls and compliance tooling

Campaign Manager includes:

  • Calling windows set per campaign
  • Attempt limits, with a separate cap on callbacks
  • Do-not-call lists per campaign that update the moment a contact asks to stop
  • Disclosures set in the agent's opening and prompt, so required statements are made before the conversation starts

Each attempt, callback and redirect is logged against the contact. Teams can change any setting without engineering. The tool also works with existing ElevenAgents controls: guardrails that check every response in real time, AI agent detection for calls that reach another automated system, and redaction of sensitive details from transcripts and recordings.

Analytics

Each campaign shows a single funnel from enrollment to outcome, and each contact has a decision timeline showing what the agent did and why. Items the system should not guess about go to a needs-attention queue with call context attached. All data exports to CSV.

Integration and channels

Campaign Manager uses the agents and phone numbers already configured in ElevenAgents. Contacts can be enrolled by CSV upload or via API from a system of record. It currently works over phone calls, WhatsApp voice and WhatsApp messaging. Email and SMS are listed as coming soon. Pricing was not disclosed in the announcement.

Beta results

ElevenLabs says Campaign Manager has been in beta with customers in insurance, banking, ecommerce and other industries, running live outbound campaigns. An insurance provider uses it to work through its entire daily lead list, retrying contacts it could not reach. A European bank is contacting prospects for a new credit card program, qualifying interest and handing off to relationship managers with context. Ecommerce teams use it for abandoned-order follow-ups and surveys.

Jeremy O'Sullivan, CTO of The AA Ireland, said: "We used to get through 50 to 60% of our leads on a typical day. With ElevenAgents Campaign Manager we get through 100%, and the voicemail detection is much better than our pre system." This is a customer statement, not an independent measurement.

What this means

Campaign Manager moves ElevenAgents from handling individual calls to managing a contact's whole path to an outcome, including retries, callbacks and redirects to other people on an account. The per-campaign calling windows, attempt caps, do-not-call lists and logged decision timelines address the rules ElevenLabs says govern outbound outreach: who can be contacted, when, how often and what they must be told. Because it reuses existing agents and phone numbers, teams already on ElevenAgents do not need to rebuild their setup. The only performance figure comes from one customer, so teams should test against their own lead lists.

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